House of CB Spring Party

For the launch of House of CB’s La Pétale collection at their annual Spring Party, I was tasked with creating a new logo and suite of event collateral inspired by the brand’s romantic, cottagecore aesthetic. The designs sought to embody the essence of La Pétale — elegant, feminine, and full of springtime charm.

Reflecting the lightness and freshness of the season, the logo features a bespoke emblem framed by delicate botanical illustrations taken directly from one of the floral prints in the La Pétale collection. This identity extended across invitations, drinks menus, and event signage, unified through a palette of soft pastels, playful typography, and floral details that created a refined yet whimsical atmosphere.

The result was a cohesive brand experience that captured the romantic spirit of La Pétale — an intimate and beautifully detailed event that seamlessly blended fashion, florals, and timeless femininity.