Eco Packaging

A sustainable packaging design for a new chapter in House of CB’s journey

House of CB Eco Packaging

As British womenswear brand House of CB continues to evolve toward a more sustainable future, it set out to reimagine its packaging — creating something elegant, responsible, and deeply aligned with the brand’s modern femininity. Known for its beautifully structured silhouettes and innate sense of confidence, the challenge was to design packaging that felt as elevated and timeless as the pieces themselves, while honouring a growing commitment to the environment.

Every detail was carefully considered to balance luxury with responsibility. The custom-printed kraft boxes and soft blush-pink sealing details capture House of CB’s signature aesthetic in a way that feels mindful, modern, and enduring. The logo was treated with quiet precision — repeated subtly across surfaces to reinforce brand presence without overpowering the natural textures of the materials.

The result is eco-friendly, fully recyclable packaging that celebrates simplicity and purpose, with a timeless aesthetic that feels both elevated and effortless. It reflects House of CB’s commitment to craftsmanship, femininity, and conscious design — offering a tactile unboxing experience that’s as elegant as it is responsible.

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